Monday, September 21, 2009

PR Disaster at United Airlines due to Broken Guitar! : Australian Frequent Flyer Gazette


The Power of the Internet! Check out this article!
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    • PR Disaster at United Airlines due to Broken Guitar!

      September 17, 2009

      United Breaks Guitar

      If you have a gripe, need to rant or vent your spleen in the 21st Century the days of letter writing, word of mouth and talk-back radio are slowly coming to an end.  These days it’s all about the blog, social networking sites, discussion boards and You Tube.  These methods reach a wider audience, can penetrate the mass media direct and can even create an overnight celebrity out of the “gripee”.


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